Case: Sports Event Office
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At marathons event office, we may receive many calls with the same kind of question during the flurry of activity a few days before the event. We know that many people don't look at the website.
We get a lot of questions like, "When will I receive my race bib in advance?", "Where can I leave my luggage?".
The automatic answers were very helpful and allowed us to focus on my primary preparation tasks.